Design, is the first interaction between you and your audience. Thats why design is crucial when it comes to technical whereabouts or simply appeal and projection to a normal user. Design is a universal language which can communicate across demographics, mindsets and other diversities. The choice of colors also convey a message. Design is not simply putting random elements together, but a blend of everything coming together to convey a particular message, so simply and effectivetly that it shows immense customer recall.
Talking from business prespective, customer recall is super-important. If as a brand, you are able to build recall, people will come back to you and that's what brand value is. Coming to the point of why DIGITAL MEDIA HUB.